Mixpanel vs Optimizely vs Taplytics

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Mixpanel

7.1K
3.7K
+ 1
438
Optimizely

4K
868
+ 1
100
Taplytics

9
29
+ 1
4
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Pros of Mixpanel
Pros of Optimizely
Pros of Taplytics
  • 144
    Great visualization ui
  • 108
    Easy integration
  • 78
    Great funnel funcionality
  • 58
    Free
  • 22
    A wide range of tools
  • 15
    Powerful Graph Search
  • 11
    Responsive Customer Support
  • 2
    Nice reporting
  • 50
    Easy to setup, edit variants, & see results
  • 20
    Light weight
  • 16
    Best a/b testing solution
  • 14
    Integration with google analytics
  • 1
    Great customer support
  • 1
    Mixpanel integration
  • 1
    Google Analytics integration
  • 1
    Easy setup

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Cons of Mixpanel
Cons of Optimizely
Cons of Taplytics
  • 2
    Messaging (notification, email) features are weak
  • 2
    Paid plans can get expensive
  • 1
    Limited dashboard capabilities
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      What is Mixpanel?

      Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

      What is Optimizely?

      Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.

      What is Taplytics?

      Taplytics is a mobile A/B testing service for native apps. By integrating our small SDK in you app, you can run experiments and deploy them to your users without requiring an App Store Update

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      What companies use Mixpanel?
      What companies use Optimizely?
      What companies use Taplytics?

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      What tools integrate with Mixpanel?
      What tools integrate with Optimizely?
      What tools integrate with Taplytics?

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      Blog Posts

      GitHubOptimizelySegment+3
      2
      1178
      Jul 2 2019 at 9:34PM

      Segment

      Google AnalyticsAmazon S3New Relic+25
      10
      6772
      What are some alternatives to Mixpanel, Optimizely, and Taplytics?
      Amplitude
      Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.
      Google Analytics
      Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
      Heap
      Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more. Track events and segment users instantly. No pushing code. No waiting for data to trickle in.
      KISSmetrics
      Optimize Your Business and Get More Customers. Identify, understand, and improve the metrics that drive your online business.
      Localytics
      Localytics provides app analytics and app marketing for the mobile market, similar to companies such as Flurry and Adobe.
      See all alternatives